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Wealthtech Startups Gullak and Stable Money Attract VC

5 April 20251 min read
BANKING & FINANCEWealthtechStartups Gullakand Stable MoneyAttract VC5 April 2025safalsetu.com

Why in the news

With markets turbulent, small investors favoured safer assets, and venture capital backed startups selling fixed deposits and digital gold despite unclear rules.

Key facts

  • Gullak (digital gold) in advanced talks for $5-6 million, likely led by Chiratae Ventures.
  • Stable Money closing $20-25 million led by Fundamentum; earlier $15 million in July 2024; valuation near $130 million.
  • Household assets: $10.7 trillion, over 15% in gold.

Concerns

  • SEBI has barred registered platforms from selling digital gold, fuelling crackdown fears.
  • Custody chains and audit trails of gold backing unresolved.
  • Only about 100,000 unique investors use these platforms.
  • Low-margin FDs may not stay viable as bigger fintechs enter; Blume Ventures asked “What is the moat?”

Outlook

  • Success depends on regulatory clarity, innovation and customer trust.

Exam angle

  • Terms: wealthtech, digital gold, fixed deposits.
  • Regulator: SEBI.

Test yourself

1. Which venture firm was expected to lead Gullak's $5-6 million raise?

Gullak's round was likely led by Chiratae Ventures.

2. What share of India's $10.7 trillion household asset base is held in gold, per the notes?

More than 15% of household assets is in gold.

3. Which regulator barred registered platforms from selling digital gold, as noted for the wealthtech startups?

SEBI has barred registered platforms from selling it.