Skip to content

We Rise: NITI Aayog WEP and DP World Back Women MSMEs

21 October 20251 min read
GOVERNMENT SCHEMESWe Rise: NITIAayog WEP and DPWorld BackWomen MSMEs21 October 2025safalsetu.com

Why in the news

A government platform and a logistics major teamed up to help women-run small firms sell abroad.

Key facts

  • Aim: find and scale high-potential women-led MSMEs for global trade.
  • Bharat Mart sits in the Jebel Ali Free Zone.
  • Mentoring covers trade compliance, branding and cross-border logistics.
  • WEP network: 90,000+ women entrepreneurs; ATR supports finance, market links and legal help.

Exam angle

  • We Rise; partner DP World; framework ATR.

Test yourself

1. Which two partners jointly launched the We Rise initiative?

NITI Aayog's Women Entrepreneurship Platform partnered with DP World.

2. How many women entrepreneurs will be mentored under We Rise?

The notes say 100 women entrepreneurs will be mentored.

3. Where will We Rise participants showcase products?

Bharat Mart (Dubai) in the Jebel Ali Free Zone is the venue.