HDFC Bank ‘My Business QR’ Unveiled at Global Fintech Fest
Why in the news
At the fintech festival in Mumbai, a private-sector lender unveiled a QR product meant to move small shops from offline selling into the online market.
Key facts
- Event: Global Fintech Fest 2025 (GFF 2025), held in Mumbai, Maharashtra.
- Product: ‘My Business QR’, described as India’s first commerce identity QR.
- Partner: Vyaparify, working through the SmartHub Vyapar merchant app.
- SmartHub Vyapar already reaches over 2 million merchants.
Purpose and significance
- Helps retailers shift from offline to online and build a stronger digital presence.
- Gives small businesses a digital identity, smoother payments and wider reach in the online marketplace.
Exam angle
- Launched by: HDFC Bank.
- Launch platform: Global Fintech Fest 2025.
- Tech partner: Vyaparify, via the SmartHub Vyapar app.
- Concept to remember: commerce identity QR.