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E-Commerce Council of India: IAMAI’s New Industry Body

21 July 20261 min read
ECONOMYE-CommerceCouncil of India:IAMAI’s NewIndustry Body21 July 2026safalsetu.com

Why in the news

IAMAI set up the E-Commerce Council of India (ECCI) to unite and speak for the country’s digital commerce players.

Key facts

  • Parent: IAMAI; ECCI is an umbrella industry body under it.
  • Sector size: $120 billion.
  • Brings together: platforms, logistics firms, payment providers and regulators.
  • Goal: a common voice in policy dialogue.
  • People: IAMAI President Dr Subho Ray; keynote by economist Dr Laveesh Bhandari.
  • Other members: Eternal (Zomato), IndiaMART, MakeMyTrip, ixigo, Uber, Rapido, Shiprocket, eBay, Urban Company, Tata 1mg.

Functions

AreaRole of ECCI
Policy advocacyStructured link with policymakers; research data
Cross-border tradeEase exports for brands and MSMEs
MSME enablementDigital onboarding into supply chains
AI and techBest practices for AI-led and quick commerce
SummitAnnual Indian E-Commerce Summit (IECS) planned

Exam angle

  • Launched by IAMAI; market size $120 billion; annual event IECS.

Test yourself

1. The E-Commerce Council of India (ECCI) was launched under which body?

ECCI was founded under the aegis of IAMAI.

2. What size of India's digital commerce ecosystem does the ECCI aim to represent?

Notes quote a $120-billion digital commerce ecosystem.

3. What annual event is the E-Commerce Council of India planning?

ECCI plans an annual Indian E-Commerce Summit (IECS).

This topic is part of Daily Current Affairs 21 July 2026 (12 topics).

All topics of the dayDay quizJuly 2026

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